The Circular Colour Report
Client: Colour of Saying
Industry: Colour, Sustainability, Design
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SUSTAINABILITY INSIGHTS
EDITORIAL
Circular Colour Trend Report
An overview of key drivers & themes
Emerging concepts for CMF design
Regenerative Hues
Imperfect Palettes
Placemaking Shades
Transformative Waste
Emotional Spectrums
Made Symbiosis
How colour fits into the Circular Economy
Descriptions of colours & materials
A Lexicon for colour
Resources for further research
+75 pages
Pages from The Circular Colour Report
"Until recently, our perception of ‘eco’ or ‘natural colour’ was restricted to a puritanical palette of browns, greens and creams that cost more, inspired less and added next to nothing in terms of function or performance. Yet in nature, where nothing is wasted, colour is infinite."
“Living Violet” is an example of how biosynthetic design can eliminate contaminants from colour processes while providing new aesthetic opportunities
“Colour is rarely included in the sustainist conversation. Perhaps it seems like a frivolous topic, given the urgency of our situation. And it’s true, colour can be wonderfully frivolous, but it can be deadly serious too.”
“Intermixed Greens” shows how colour can valorise plastic waste, resulting in beautiful long-lasting products
“In human hands, colour has wreaked conspicuous havoc on people and planet, contaminating the air with carcinogenic volatile organic compounds, the land with heavy metals and rivers and oceans with synthetic dyes.”
“Harvested Reds” is an example of how local colour can inspire thoughtful, zero-waste solutions that strengthen communities and relationships with nature